Taking the leap from corporate America to business ownership is an incredible journey that changed my life. Successfully making that transition isn’t as simple as changing where we work, it’s about actually changing who we are, and transforming from the traditional corporate persona to a mindset of business ownership.
We have to shed some of the habits we picked up in the corporate world, so we can create thriving working environments and nurture good working relationships. This can be a challenging shift to make but in my own experience and through my clients, I know it’s possible with the right support.
That’s why I created this podcast. I wanted to create a space of inspiration and encouragement with stories from real business owners who have found freedom through franchising.
In our first episode, I’m joined by Tamara Burkett, an entrepreneur and consultant I’ve had the joy of partnering with in my own business. We discuss our own unique journeys to business ownership, and why there’s so much power in sharing our stories.
Watch the Full Episode:
Three Things You’ll Learn In This Episode
- The value of our life experiences in business
Social media and podcasting give us the opportunity to share lessons from our unique journeys and life experiences. People are searching for a story to inspire them to chase their own dreams. Our unique stories and experiences make our marketing more compelling, engaging and honest.
- How a corporate mindset can hurt our business
If we take a corporate mentality into our business endeavors, we risk creating a toxic work environment. We’ll ultimately replicate the same mindset and culture that made us leave corporate in the first place.
- Why business is the ultimate empowerment vehicle
Starting our own franchise business gives us 100% ownership of each day of our lives, which is both empowering and rewarding. It gives us the freedom to create a business that feels authentic to us and a life around the things that are most important to us.
Tamara Burkett is a CRM consultant, virtual meeting facilitator, author, speaker and entrepreneur. She fully believes in the power of personal connection to motivate, inspire, and educate. She helps companies squeeze every penny of profitability and service out of their current CRM. Her services include CRM selection, customization, CRM strategy, training, coaching, virtual training and logistics & social selling training.
Tamara Burkett knows that authentic relationships are the lifeblood of a thriving business. She also understands that nurturing those relationships in a meaningful way requires both a personal touch and the proper technology.
Through her consulting and training company, Tamara helps entrepreneurs and small business owners identify and onboard the system best suited to help them scale their business. Using the results of her signature 5-point personalized assessment Tamara’s clients are able to quickly automate their backend systems and start working on what matters.